Luzerco is a 3D printing company that uses SLA printing technology to produce high-quality prints with incredible details. Their focus on outstanding customer service and a quick turn around time ensure the customer is always satisfied.
When designing the logo for Luzerco, geometric elements were used to convey structure which embodies the 3D printing process. As iterations were made, a diamond shape was desired to represent quality. In a merger of the two ideas, the final logo shows a top-down diamond design while keeping linear and geographic elements forefront to the design. The colors of orange and grey were used to represent technology and as a nod to the colors of the SLA printer.
Posters created for mock briefs.
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